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On-Air Profiles Our News & Weather Team  Sergio Sanchez is the Program Director for KURV 710 Talk Radio.Sergio joined KURV in December 1995 as co-news anchor for The Morning Report. Between 1998 and 1999 Sergio worked as KURV News Director. Sergio created the afternoon news--talk show "The Drive Home" in 1999. While at KURV, Sergio has received numerous awards from the Texas Associated Press Broadcasters including Best Reporter, Best Spot News by a Reporter, Best News Anchor, Best Investigative Report and Best Newscast. Sergio has also been recognized as a Media Advocate by the Small Business Administration in the Valley. He is very active with KURV efforts that support community organizations and U.S. soldiers. You can hear and talk to Sergio on The KURV Morning Report weekdays 5:30am to 9am.  Davis Rankin has interviewed thousands of guests, from celebrities to politicians, the famous, the infamous and the just plain interesting. He believes everyone has an interesting story to tell regardless of his station in life and he is good at putting people at ease and getting them to talk. He strives each day to bring relevant and interesting subject to the show. "Colonel Ray" Coughenour, is a career military officer who retired from the U.S. Army as a full Colonel in 2004. Colonel Ray comes from a military tradition that dates back to relatives who fought in every war and on both sides of the Civil War. Trained as an Infantry and Combat Engineer Officer, Paratrooper and Recondo specialist, he has served all over the world including combat tours in Central America, Bosnia and Iraq, where he was awarded a "Bronze Star". Upon his retirement in Southern California he became active in veterans affairs and was the keynote speaker for several large Memorial Day and Veterans Day Celebrations and also hosted a local daily radio talk show that covered a variety of topics from the War in Iraq and Afghanistan to local, state and national politics. In early 2008 Colonel Ray moved to the Rio Grande Valley and is new to the valley but not to Texas where he spent over ten years in San Antonio, El Paso and Corpus Christi. Immediately upon moving here, he again became involved in local veterans affairs and then joined KURV as a frequent guest host and military analyst. Colonel Ray says he and his wife, chose the Valley as the place they wanted to live. He brings a new "voice" to the valley and promises to share his experiences while making new friends. Tim Sullivan joined KURV as the station’s News Director in January 2000. Tim has more than 25 years of news broadcasting experience, starting his professional career as a student at the University of North Dakota. Tim has worked as a street reporter, anchor, assignments editor, and news director at radio stations and networks in North Dakota, California, and Texas. At KURV, Tim co-anchors “The Morning Report”. The rest of his day is spent digging for news stories and working to get the most up-to-date and accurate information to KURV listeners first. Tim has won numerous individual awards from the Associated Press for his reporting and news coverage. He also helped bring KURV its first Radio-Television News Directors Association regional Edward R. Murrow award for spot news coverage in 2005, as well as the Dallas Press Club’s Katie Award, also for coverage of spot news. When not at the radio station, Tim enjoys listening to all kinds of music, and watching baseball, hockey, and good movies. Addie Alvarez was born in McAllen and graduated from UTPA with a Mass Communications/Journalism degree. Her professional career began in Houston as an On-Air personality with KQQK, “The #1 Texano Station in the Nation”. Addie soon became DJ of the Year, an honor bestowed on her for five consecutive years. She also was voted as News Director of the Year for three years in a row. Addie has also been a Weather Anchor and Entertainment Reporter for Telemundo in Houston. After her mother required open heart surgery for a second time, she decided to make the move back home to the Rio Grande Valley. With a change of residence came a change in careers as Addie became an integral part of the KGBT – TV4 news family by accepting a job as news producer. Five years later, she was offered a position as Executive news producer for Univision 48 in McAllen Most recently Addie was a school teacher at Ruben C. Rodriguez Elementary in Edcouch. As with most former radio people, Addie just could not stay away. She is now news reporting and anchoring for KURV News Radio 710AM.
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